GOOD stories make you stand out
Oscar Rivas
As the founder of Du GOOD Studio and a seasoned Social Media Strategist, I bring a unique blend of creative and strategic expertise that is essential for small businesses aiming to enhance their communication strategies.
My career, spanning over two decades in content production and media strategy, equipped me with the insights and skills to elevate any brand's presence.
The media market has been evolving over the past two decades at an incredible pace and we have been evolving with it every step of the way. From my early days cutting news tape-to-tape, to the non-linear revolution to today’s AI takeover. We embrace change and use those tools to craft a compelling GOOD Story.
At Du GOOD Studio, we understand that the digital landscape is ever-evolving, and staying ahead means being innovative and responsive. Leveraging my extensive experience in media production, managing dynamic social media operations, and producing engaging video content, we help our clients produce solutions that resonate with their target audiences and achieve measurable results.
Whether it’s developing a viral social media campaign or producing a captivating mini-doc, we are committed to helping your business thrive in the digital world.
Welcome to Du GOOD Studio, nestled in the scenic heart of Cornwall, NY, in the lush Hudson Valley.
At Du GOOD Studio, we are passionate about bringing your stories to life through the art of professional photography, high-quality video production, and cutting-edge social media strategies. Whether you're looking to captivate your audience, increase your reach, or capture memorable moments, our team is dedicated to crafting visually stunning and impactful content that resonates.
Additionally, our state-of-the-art podcast recording studio offers aspiring podcasters the perfect space and support to launch their own shows. Let's make something great together—where your vision meets our creativity.
Du GOOD Studio, where your brand’s success is not just our goal—it's our promise to do some GOOD for your business!
Understanding Social Media
Owned Media
Social media platforms are incredibly powerful tools, but they need to be used properly, with purpose and appropriately. Simply linking an Instagram account to twitter is not effective, the audience on Facebook is very different than an audience on Youtube, by properly targeting content to the right audience will allow us to increase our reach and engagement.
Earned Media
These are the fruits of your labor. When you create content that stands out and you are able to get it to your targeted audience, their engagement with your brand will generate more content that will spread organically and will create a strong connection with your consumer, word of mouth no matter what kind of media is the ultimate prize.
Paid Media
Today’s attention spans are very limited and hard to get a hold off no matter how great your own media is, sometimes in order to reach an audience that might be perfect for you we need to partner with other media influencers to attract that audience to ours, and sometimes by doing a targeted media ad strategy will allow us to reach people who casually keep interest in your brand.
“Brand storytelling is not about pushing advertising, it’s about bringing value.”
— Gary Vaynerchuk